Young Brits, Big Hits?

18 Jun

I read about in my new fave fashion monthly, Emirates Woman (yes darling!) and couldn’t resist checking it out.

And I have to say, I am largely impressed. Many “new gen” fashion websites lack talent and originality, but it seems the website owners are doing well in picking the designers for this one.

Here are a few of my favourites from

Olivia Rubin Brick Dress


Olivia Rubin graduated from St Martins (does anybody not these days?!) and always comes up with fun collections. She says most of her inspiration starts with works of art, but this brick dress was inspired by whilstling builders on a building site! Love it.

Sophie Gittins


A graduate of Cordwainers (the St Martins of shoes and bags), Sophie was a finalist at Fashion Fringe receiving approval of her designs from Manolo Blahnik. She launched her line in 2009.


Z Mode

I love the drama of this Z Mode dress. Z Mode is not entirely British, with its founder Lithuanian-born Victoria Rangayah, but it was launched at London Fashion Week and she trained at London College of Fashion – so we can take credit for her… 😉

Kinder Aggugini


I love these shoe/boots, fun! However, Kinder Aggugini is neither British nor “young” – although he was trained at St Martins and has worked for many a British fashion institute during his career (Vivienne Westwood, John Galliano, Paul Smith). Not sure what he’s doing on this website….love the boots though!

Check it out:

K x


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